Team 29 Annu kumari, Shalini Aastha, Deepak Tiwari, Vishnu vardhan Reddy Ambati, Ravichandran B, Sahana J, Saikumar Mittapalli, Aqsa Nida Syeda.

What is social media etiquette to be followed by TCSer.

What is social media?

A social media is an online platform which people use to build social networks or social relations with other people who share similar personal or career interests, activities, backgrounds or real-life connections.

The impact of social networks on young people is significant. It is becoming increasingly clear that social networks have become part of people's lives.

POPULAR SOCIAL MEDIA SITES:

As we all are part of prestigious company. we need to follow some social media etiquette as a TCSer.

Before going into social media etiquette let's look at 

what is social media etiquette?

Social media etiquette refers to both the spoken and unspoken set of social conventional rules of personal and business behavior online. It dictates how people conduct themselves on social media so they remain respectful and respectable.

Bad social media etiquette on your personal account will probably leave you with posts that make your future self cringe. But for businesses, it could affect their brand reputation and can deter customers from returning.

That’s why you as a part of any organisation should maintain proper social media etiquette within the company.

Why is social media etiquette important?

Organizations can’t just delete messages that generate poor reactions anymore. A single mistake can make or break a business.

Social media etiquette is often baked into the rules of a social media policy for modern brands. This policy usually shares a complete code of conduct for anyone who interacts with a social channel.

What is Social media policy?

A social media policy (also called a social networking policy) is a corporate code of conduct that provides guidelines for employees who post content on the Internet either as part of their job or as a private person.

• Maintain your brand identity across channels

You likely have multiple people managing multiple accounts across multiple channels. A solid social media policy keeps things consistent and on-brand.

• Prevent a security breach

A solid social media policy combined with proper security protocols helps protect your accounts against phishing, hacking, and impostor accounts.

• Respond quickly if a crisis or breach does happen

Despite your best efforts, a breach or crisis could still happen. Sometimes the violation or crisis comes from a part of the organization that has nothing to do with social media. You’ll still be expected to address it on social channels. A social policy makes sure you have an emergency response plan in place.

• Avoid sharing intellectual property like trademarks on a personal account without approval. Confidentiality policies and laws always apply.